Be Part of the 30th Anniversary of Oakland’s Día de los Muertos Festival!

The Unity Council’s Oakland Día de los Muertos Annual Festival is a free, outdoor festival that brings over 100,000 people to the vibrant, culturally-rich Fruitvale neighborhood to enjoy world-class live music, family-friendly games, rides and activities, traditional Latin American artisans, and the stunning altar artistic installations created by community members paying homage to los Muertos. The Oakland Día de los Muertos Festival was inducted into the U.S. Library of Congress by Congresswoman Barbara Lee as a “Local Legacy.” 

This is a tremendous opportunity to reach a diverse group who are looking for unique crafts and gifts. Thousands of families with children of all ages join us for family-friendly activities and buy unique accessories. 

We are thrilled to be planning the 30th annual Oakland Día de los Muertos Festival, happening in 2025! This beloved celebration is one of the largest cultural events in Oakland, bringing together thousands of community members to honor tradition through music, art, food, and remembrance.

Each year, we welcome a vibrant mix of vendors, artists, and performers—but please note: vendor applications are not open yet. We’ll be announcing more details and opening registration in the coming months.

If you’re interested in becoming a vendor, stay connected with us by:

We can’t wait to share what’s in store for this milestone year—and we hope you’ll be part of it!

For further inquiries, please contact our event team at Development@unitycouncil.org

Helpful links:

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