Now in its 29th year, the Oakland Día de los Muertos Festival is a beloved East Bay tradition with a loyal following both online and off. The free festival brings nearly 100,000 people each year to the vibrant, culturally rich Fruitvale neighborhood to enjoy world-class live music, traditional Latin American artisans, and the stunning altar artistic installations created by community members paying homage to los Muertos. 

The festival will resume in-person activities, highlighting the ofrendas, Danza Azteca, and low-riders which are all vital elements of the celebration. Our goal for the 2024 festival is to create a physical space where people can safely gather and hone in art and culture as tools for community healing. 

Do not miss the opportunity to show the Latinx community YOUR brand supports cultura.  

Sponsorships start at $5,000. Let’s talk! If you are interested in becoming a sponsor email development@unitycouncil.org